The real estate industry is a dream-career for many prospects who consider it an effortless and fun job. Although working in real estate can be highly rewarding both in terms of career satisfaction and financial satisfaction, it is not always as glamorous or as easy as the public views it.
There is a lot of misleading information circulating the internet about the nature of work of real estate agents. Whether you are a buyer, a seller, or an investor, it is important to have the right information about the nature of work of real estate agents so that you can set reasonable expectations and process deals smoothly.
Below are five common misconceptions about the nature of work of real estate agents:
- The Real Estate Job is Effortless and Smooth:
The most widespread myth about real estate agents is that their job is simple and easy. “The real estate field is in constant motion, so realtors easily grow profits, isn’t it?”
The real estate industry is one of the most competitive industries, and it requires agents to be tolerant and to quickly adapt to the fast-moving environment. Building and maintaining relationships are two core elements in the real estate field. Everyday, realtors are expected to connect with their clients and follow up on the deals in order to serve them properly and maintain healthy bonds. This, alone, is demanding and hard to achieve.
Not to mention, realtors live under the stress of the unstable market which can crash at any time by unseen circumstances such as environmental disasters, loan rejections, clients changing their minds, or global pandemics. In addition to that, real estate agents have to deal with many difficult people and partner up with other businesses to complete a deal successfully and satisfy their clients’ demands.
The struggle of matching their schedules with their partners and clients along with maintaining personal time for their families and lives is another challenge. Also, the realtors’ work is commission-based, so their incomes are not fixed; they vary from one month to another.
- Real Estate Professionals Become Rich Quickly:
The real estate profession is viewed as a get-rich-quick profession, but this is not the reality. As a realtor, your income is not easily gained, it is earned. It is the sum of efforts you put to meet your clients’ needs, satisfy their aspirations, and gain their loyalty.
Once you kickstart your career in the real estate industry, you will need to spend some time in building your brand and attracting customers. After that, you will have to work hard to maintain the relationships you have built with your past and present customers, and find new ways to attract prospective clients. The nature of work of real estate agents is time-consuming and consists of a long process. That’s why, realtors have to work hard for months before getting paid their commission.
- Lower Commission Allows You to Gain More Money:
The real estate commission varies from one place to another and is dependent on several variables like the listing price, type of property, anticipated time it will take to sell, etc. Many clients favor agents with lower commissions in an attempt to save money, but in reality, they’re more likely to receive substandard services.
As a realtor, you must always ask for the fair percentage that falls within the range set by your country. You put so much time and effort to provide top service and thus, it’s your lawful right to be fairly paid. At some points, realtors who offer lower commissions lose leads instead of gaining more, that is because clients might think that they’re less qualified or less experienced. The famous saying “you get what you pay for” applies to real estate agents as well as anything else.
- Real Estate Agents Will Say Anything to Seal a Deal:
Some people believe that real estate agents would lie or cheat just to make a sale happen. However, this is totally untrue! Referrals are the driving force for real estate agents, and no successful agent would put their reputation at risk just for the sake of one deal or two.
The real estate profession is structured upon building and maintaining solid relationships between the agent and the clients. Such bonds can’t be built without honesty and trust. Thus, most agents strive to be open and honest with their clients.
If a realtor is working on building a career, they will never risk having their reputation ruined over a couple thousands of dollars.
- Any Person Can Easily Buy/Sell their House without the Need of a Realtor:
It’s been said many times that the buying or selling process is easy and can be done by the buyer/seller without the need for assistance from a real estate agent. To inexperienced buyers and sellers, the real estate process might seem smooth. However, those who know about real estate deals, are aware of the several steps the process has to go through before sealing a real estate transaction. Any person can have their property listed on the market, but not all listed properties get offers or are sold.
Hosting open homes, negotiating closing costs, scheduling viewing appointments, working with a mortgage broker, in addition to many other factors involved in the real estate process, cannot be done without the help of a real estate agent. A skilled realtor will simplify all these processes for you, and aid you in selling your property faster while ensuring you gain all your lawful rights.
The real estate profession offers a bright career, but like all other businesses, has its own challenges and struggles. Real estate agents are a necessary commodity for any person who is looking to find the most suitable place to settle in, whether alone, with their families or with their partners.
If you are looking to expand your network and become a member of a family of dedicated realtors, then here’s your chance to join The Cheviron Group. Join us today and take part in redefining the real estate experience! Empower yourself with stellar education and great networking, and learn how to achieve work-life balance within a supportive environment.